5 Comments
Jun 3Liked by Mack Collier

Isn't this the whole truth right here "The best marketing is invisible, the worst marketing becomes invisible. As soon as we view something as ‘marketing’, it gains an ‘ick’ factor. " Thank you for sharing Mack!

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Thank you Neela, that IS the whole point to me, I’m happy you agree!

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No. 4 is a great point. My purse is full of "loyalty" cards but you're right. The 10th coffee free just goes back to 0 and so does my loyalty.

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Perfect example, Danielle. Your loyalty was to the offer, not the brand. Thanks for commenting!

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deletedJun 7
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Thank you Sarah, that’s very kind of you to say.

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